We migrated this site to the Shopify platform. Shopify offers reliability, customization, and full integration with many small business SaaS products. The site includes a subscription service, integration with Mailchimp, Google Analytics, and more.
We originally built this e-commerce site utilizing WordPress/Woocommerce, Linux/Nginx/PHP7 and custom fully-responsive, Bootstrap-based theme. Site includes subscription and extensive CRM functionality.